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The aim of every CeraVe product is to protect the delicate skin barrier when it is compromised, the skin becomes dry, itchy and uncomfortable and an effective emollient is required to repair it.
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Shop GQ’s edit of the best face serums…ĬeraVe, created by a team of experienced US dermatologists, formulates kind solutions that don’t overpower the skin, all without sacrificing the use of highly effective and potent ingredients. From retinol serums and vitamin C serums to brightening serums and antioxidant serums, we’ve included some of our favourites below. Most brands also recommend patch-testing before you fully integrate it into your routine. The majority of serums work for most skin types as well, but if you have sensitive skin, you’ll want to check the packaging to make sure it’s suitable for your skin type before using. If you have dry skin, you may want to opt for something more hydrating, whereas if you’re struggling with blemishes, a niacinamide might be the best option for you. In order to find the right serums to start integrating into your skincare routine, you need to look at your skin type and what you’re hoping to achieve. The right serum for your face will depend on a lot of factors, both in their ingredients lists and in the skin concern they look to tackle. The fundamental principle is, if there’s something specific that you’re looking to improve in your skin, or if you want to take preventative measures against blemishes or signs of ageing, a serum is one of the easiest ways to achieve this. Plenty also include antioxidants, which can be beneficial for your skin’s general health. The majority of serums focus on a specific ingredient, whether that be niacinamide (a form of vitamin B3 that can be beneficial for blemish-prone skin), vitamin C (for brightening), retinol (for anti-ageing and reducing the appearance of fine lines) or hyaluronic acid (for hydration).
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Given how many serums are now on the market, from anti-ageing serums to vitamin C serums, hydrating to blemish-treating serums, it won’t be hard to find one that tackles the skin concerns you’re experiencing or works for your skin type. While face washes, moisturisers and sunscreen are of course important (especially SPF), serums are one of the easiest ways to incorporate a more targeted treatment into your skincare, focusing on a specific skin concern and providing more concentrated ingredients than you might find in a moisturiser. A good skincare routine normally comprises at least four different elements: cleanser, serum, moisturiser and SPF, ideally applied in this order.